
Help your clients prevent claims before they happen - and strengthen relationships that last decades
Schedule Your Partnership Discovery CallYou're not alone if you're tired of watching preventable water damage destroy your clients' homes and your loss ratios.
Every year, you process water damage claims that could have been prevented. A burst pipe while the family was on vacation. A slow leak behind the washing machine that went unnoticed for weeks. A water heater failure that flooded the basement and displaced your client for months.
You know the pattern: Average claim of $11,000. Deductible of $1,000-2,500. Premium increases that follow them for years. And the phone call where you hear the stress in their voice.
That's exactly why forward-thinking insurance agents across New Jersey, Delaware, and Pennsylvania are partnering with Serenity Smart Homes—not to sell more policies, but to help clients protect what they've already insured.
Here's the truth: Clients remember the agent who helped them avoid disaster, not just the one who sold them a policy. What if your annual review conversations could focus on risk mitigation technology instead of claim history?
One prevented claim pays for the system 7-10 times over.
That's a value proposition your clients can understand—and that sets you apart from every other agent who just quotes premium.
When a sensor detects water, the system sends instant alerts and can automatically shut off the main water supply—preventing catastrophic damage while your client is away.
Water damage is the #1 homeowner claim—now you can help clients prevent it before it happens.
Proactive risk mitigation demonstrates you're invested in their financial wellbeing—not just your commission.
Clients who avoid major claims stay with you longer and refer more business.
While competitors focus purely on premium, you're partnering with technology solutions that align with modern risk management.
"I work with specialists who can help protect what we're insuring."
Every prevented claim improves your book of business performance and strengthens your relationship with carriers.
Better loss experience = more competitive rates for your clients.
Not every client needs smart home protection, but these profiles absolutely do.
Why they're perfect candidates: They understand the value of protecting their investment and can afford the upfront cost that pays for itself through prevented damage.
Why they're perfect candidates: They've either experienced the pain of water damage or they're acutely aware of the risk. Prevention technology resonates immediately.
Water protection is just the beginning; we also help clients address multiple risk factors that impact your loss ratios.
We provide materials that make risk mitigation conversations easy and credible.
Simple one-page tools that show clients exactly how prevention technology pays for itself through avoided claims and premium reductions.
Pre-written communication you can customize for policy review follow-ups and client education campaigns.
Professional demos showing exactly how systems work - take the technical explanation burden off you.
Host a client education event on home protection technology - we provide:
Quarterly articles you can include in client communications:
Challenge: Your 68-year-old clients spend November through March in Florida. Their New Jersey home sits empty for months at a time. You're insuring $650,000 in dwelling coverage plus valuable personal property.
The Risk: A slow leak behind the washing machine goes undetected for weeks. By the time the neighbor notices water seeping under the garage door, there's $18,000 in damage to flooring, drywall, and personal belongings. Your clients lose their winter peace of mind, and you're processing a claim that could have been prevented.
The Solution: Water sensors throughout the home with automatic main shutoff. Temperature monitoring alerts if the heat fails and pipes might freeze. They get text alerts anywhere in the world, and the system shuts off water automatically if a leak is detected.
Your Conversation: "Given that you're away for four months every year, have you considered leak detection technology? The average water damage claim is $11,000, and the system that prevents it costs $1,595. Many carriers offer premium reductions that help offset the investment. I work with a local company that specializes in this - would you like an introduction?"
Challenge: Your client owns three rental properties in addition to their primary residence. Tenant turnover is high, and maintenance issues frequently arise between occupancies. You're managing four separate homeowner policies.
The Risk: A tenant moves out mid-winter without properly shutting off water to an outdoor spigot. Pipes freeze and burst, flooding the basement and destroying the furnace. The property sits vacant and damaged for two months during repairs. Claim total: $24,000. Your client's premium increases affect all four properties.
The Solution: Leak detection and environmental monitoring across the portfolio. Remote access lets your client check on vacant properties from anywhere. Automatic alerts mean problems are caught in hours, not weeks.
Your Conversation: "With three rentals plus your own home, you're managing significant property risk. One prevented claim across your portfolio could save you tens of thousands in damage and premium increases. The protection technology I'm recommending pays for itself if it prevents even one incident. Let me introduce you to someone who can assess all four properties."
Challenge: Your clients just went through a $14,000 water heater failure claim. They paid a $2,500 deductible, and their premium increased by $180/year. They're frustrated and worried about future incidents affecting their insurability.
The Risk: Another water-related claim within the next policy period could result in non-renewal. They're understandably anxious every time they leave home for more than a day.
The Solution: Comprehensive leak detection focused on high-risk areas—water heater, washing machine, all bathrooms, and basement. Automatic shutoff gives them confidence that they're protected even when away.
Your Conversation: "I know the recent water heater incident was stressful and expensive. While I can't reverse what happened, I can connect you with technology that prevents the next one. Given your recent claim history, this is actually a really smart investment—both financially and for your peace of mind. Let's make sure you're protected going forward."
Not at all. Your role is simply to identify good candidates during policy reviews and make the introduction. We handle all technical education, proposals, and installation. You're positioned as connecting clients with risk mitigation solutions - we're the technical specialists who deliver them. Think of it like referring clients to a home inspector or security consultant.
Many major carriers including Chubb, AIG, PURE, Nationwide, and several regional carriers offer discounts ranging from 5-15% for professionally installed leak detection systems with automatic shutoff. Some carriers require specific certifications or installations, which our systems meet. We can provide documentation your clients need for discount applications. Discounts vary by carrier and state, so it's worth checking with your specific underwriters.
That's completely fine - not every client will be ready to invest in prevention technology. What matters is that you've positioned yourself as proactive and client-focused. Even if they don't move forward immediately, they remember that you brought them a solution. Many clients circle back months later after talking to friends who experienced water damage, or when they're planning an extended vacation. There's no pressure on you to "close" the referral.
Absolutely - in fact, that's where it works best. During annual reviews, you're already discussing coverage, claims history, and any changes to the property. Adding "Have you considered risk mitigation technology like leak detection?" becomes a natural extension of the conversation. We provide simple talking points and client handouts you can use. Many agents report this shifts the policy review from "just business" to genuine value-added consulting.
We provide full installation services throughout Central and South Jersey, Northern Delaware, and Southeastern Pennsylvania. For clients outside this area, we offer remote consultation and can ship pre-configured equipment with DIY installation support, or we can refer them to qualified partners in their region. Water protection systems in particular are relatively simple to install and many homeowners or handymen can handle the physical setup with our guidance.
You're simply connecting clients with a risk mitigation specialist—no different than recommending a security consultant, home inspector, or roofing contractor. We carry full liability insurance and provide professional installation warranties. You're not guaranteeing outcomes, just facilitating introductions to solutions that align with good risk management. That said, we recommend discussing your specific referral practices with your E&O carrier if you have any concerns.

Hi, I'm Ashley Williams. Before founding Serenity Smart Homes, I spent over 20 years in internet infrastructure and cybersecurity, helping enterprise clients solve complex risk management challenges.
I started this business because I watched too many families experience preventable property damage—and I saw insurance professionals struggling to find trustworthy technology partners they could confidently recommend to clients.
"My goal is to make your job easier while giving your clients real protection. When you refer someone to us, I want them to come back and thank you for the introduction - not just because it prevented a claim, but because it gave them genuine peace of mind."
These short demos show exactly how systems work—perfect for sharing with curious clients.
Leak sensor detects water, triggers voice alert and light flash, then automatically shuts off the main water valve—all in under 60 seconds.
Full walkthrough of how the system monitors for leaks, sends alerts to mobile devices, and provides automatic protection even when homeowners are away.
Let's start with a complimentary 30-minute discovery call.
We'll discuss your client base, identify ideal referral profiles, and explore how risk mitigation technology can strengthen your practice—no pressure, no obligation.
Your typical client profile, policy mix, claim patterns, and where prevention technology makes the most sense.
Referral process, compensation arrangements, educational resources, and co-marketing opportunities.
Concrete action plan including client education materials, referral workflows, and partnership agreement terms.
Annual policy reviews become opportunities to discuss risk mitigation, not just premium.
Your competitors focus purely on price and coverage. You're different—you're partnering with technology solutions that align with modern risk management and genuinely protect your clients' financial wellbeing.
The bottom line: Clients remember the agent who helped them avoid disaster, not just the one who processed their claim. Water damage prevention technology gives you a conversation topic that demonstrates genuine care for their financial wellbeing—and sets you apart from every other agent who just talks premium.
Let's discuss how smart home risk mitigation can strengthen your client relationships while improving the claims experience across your practice.